Badges can now be issued and used to trigger follow-up actions directly through Workflows, making it easier to automate recognition and what happens next.
What changed
- Issue Badge action: Automatically issue a selected badge when your workflow conditions are met.
- Badge Issued trigger: Start a workflow when a badge is issued and automate follow-up actions such as sending a message or email, updating a contact, or starting another automation.
Why it matters?
- Makes badge recognition part of your existing workflows
- Automates what happens after a badge is issued
- Helps you build more engaging journeys around achievements and milestones
More improvements are on the way
