- £497/month — flat fee, no tiers, no hidden costs, no contract required
- Includes onboarding, the full system build, and ongoing management of all five components
- Built separately, equivalent services cost £1,350–£2,750/month
- 30-day money-back guarantee — no conditions beyond completing the onboarding
- One additional conversion at a typical service business transaction value pays for multiple months of Foundation
EveryCatch Foundation is £497 a month.
That's the price. There's no range, no tiers within Foundation, no hidden setup fee, and no "call us for pricing." If you're running a service business and you want the full done-for-you system — automated lead response, consistent follow-up, booking, social posting, and reputation management — it's £497 a month.
What that covers, how it compares to the alternatives, and whether it makes financial sense for your specific situation is worth spending a few minutes on.
What's included in £497 a month
Foundation is a done-for-you service. You're not buying software access. You're paying for EveryCatch to build the system in your business and manage it on an ongoing basis.
That includes an onboarding call where your accounts are connected, a strategy session where your priorities are mapped, the build of your first component (live within five business days), and ongoing management of all five systems as they're deployed. There's no separate setup fee, no per-user charge, and no additional cost for the Core 5 systems.
The five systems are Speed to Lead (immediate automated response to all inbound enquiries), Easy Booking (direct calendar booking for prospects), WinLane (automated follow-up sequences until the prospect responds or opts out), Simple Social (regular content posted to your channels), and Reputation Spark (automated review request and reply system).
All five are deployed progressively in priority order. You don't pay extra as each one comes online.
How it compares to the alternatives
The relevant comparison is not what other software costs. It's what the problem costs to solve through other means.
If you wanted to replicate what Foundation covers by putting individual services in place:
A part-time VA whose job is to monitor inbound enquiries, respond promptly, and run manual follow-up will typically cost between £400 and £800 a month — and that's before accounting for management time, reliability, and coverage outside business hours. A VA goes on holiday. A VA gets sick. A VA isn't available at 11pm when a prospect fills in your contact form.
A local social media agency to post content consistently across your channels will typically charge between £300 and £600 a month for an SMB account. A reputation management tool to automate review requests adds another £150 to £350. Ongoing strategy and management oversight adds £500 to £1,000.
Built separately, you're looking at £1,350 to £2,750 a month for equivalent coverage — and that assumes you can find, brief, and coordinate multiple separate providers. Foundation covers the same ground for £497, managed as a single integrated system.
The other alternative is not doing it at all, or doing it inconsistently. That's the default for most service businesses — not because they don't want better systems, but because building them is a separate job on top of running the business. One missed conversion in a high-ticket service business will often exceed the entire monthly Foundation fee.
Want to know if the maths works for your business?
Book a discovery call. We'll go through your enquiry volume, transaction values, and give you an honest answer.
Book a free discovery call →What determines whether it's worth it for your business
The calculation is straightforward. Take the average value of a client in your business — either for a single job or over the course of a year. Then honestly estimate how many enquiries per month go unanswered, get a slow response, or receive no structured follow-up.
If your average job is worth £2,000, one additional conversion per month pays for more than four months of Foundation. If your average job is worth £5,000, the arithmetic becomes even clearer.
The businesses that get the most value from Foundation tend to have high-ticket transactions where one missed enquiry represents significant lost revenue, receive a meaningful volume of inbound enquiries (even if that's only 10 to 20 a month), and currently have no reliable system for response and follow-up.
Foundation is probably not the right fit if your average transaction value is very low and you're operating on tight margins, if you have very little inbound enquiry volume, or if you already have a reliable automated system in place that's working consistently.
Is there a contract?
No. Foundation is month-to-month. There's no minimum term.
Is there a free trial?
There isn't a free trial in the conventional sense. Instead, there's a thirty-day money-back guarantee.
Complete your EveryCatch onboarding and experience EveryCatch Foundation running in your business for a full thirty days. If at any time you do not agree that every enquiry your business receives is responded to immediately and professionally, around the clock, or you do not agree that every prospect in your pipeline is followed up with consistently — keeping conversations warm and opportunities moving forward — then simply say so, and we will refund every penny, no questions asked.
The guarantee exists because the system either does what it says or it doesn't. If it does, there's nothing to refund. If it doesn't, we don't want to keep your money.
If you want to understand whether Foundation makes sense for your specific situation, a discovery call is the fastest way to find out. It's 30 to 45 minutes. We'll go through your current enquiry flow, identify where the gaps are, and give you an honest assessment of whether Foundation closes them. If it doesn't, we'll tell you that.
Why your business is losing leads before you even know about it →
What's included in EveryCatch Foundation →
