Your Threads content can now live alongside the rest of your social strategy.
With Threads Post Sync (Beta), you can automatically import your existing Threads posts into Social Planner, giving you one place to manage historical content, monitor engagement, and repurpose posts.
Note: Available in Beta through Labs.
- Automatically Sync Threads Posts
Import your existing Threads content, including
- Text posts
- Images
- Videos
- Carousels
- GIFs
- Polls
- Rich Post & Engagement Details
Synced posts retain available content and engagement data, including
- Caption text
- Media and thumbnail previews
- Location tags
- Views
- Likes
- Replies
- Reposts
- Quotes
- Shares
- Clone Existing Threads Content
Reuse supported Threads posts by cloning text, image, video, carousel, and GIF posts directly from Social Planner.
- Automatic Daily Sync
Once enabled, Threads posts are synced automatically every 24 hours. You can also track sync progress and receive notifications if your account needs to be reconnected.
How to use this feature
- Go to Marketing → Social Planner → Settings
- Enable Threads Post Sync from Labs
- Allow the initial sync to complete
- View your synced Threads posts in Social Planner
- Clone supported posts whenever you want to reuse them
Why it matters
- Keep Threads content alongside your other social channels
- Access historical content without recreating posts
- Track Threads engagement from one dashboard
- Quickly repurpose existing content
- Simplify reporting for agencies and social media teams
Notes
- Threads Post Sync is currently available through Labs.
- Sync is enabled per location.
- Posts from the last 30 days are synced by default; older posts up to 365 days may be imported when needed.
- Sync runs every 24 hours and is not real-time.
- Polls can be viewed but cannot be cloned because poll creation is not currently supported in the Threads composer.
- Polls may show a “Poll content is not supported in preview” message.
- Deleted Threads posts remain visible in Social Planner because sync is one-way (Threads to Social Planner).
- Text file attachments are not supported for sync or preview.
- Some engagement data may be limited by Threads API capabilities.
